Should My Aspiring Influencer Pal Cease Using People for Content?
One Side: One Friend's Perspective
Sometimes she films me while having a meal. I’ll see myself on her Instagram – it feels like a sudden shock.
A close companion of 10 years, Marielle, calls herself the “creativity monarch”. It’s fun for a short while, but it weighs on our relationship.
She is an extrovert, she feels the need to document everything all the time. When we eat out, her motto is, “The phone eats first,” and snaps pictures with bright lighting, which makes me cringe. It's unpleasant when other people see her performing for the camera – I get secondhand embarrassment. It also frustrates me because meals lose their warmth.
She's not quite an online personality yet, but Marielle is trying to be. She creates vlogs about living in our city, her daily routine, and her work as a stylist. The material is quality, credit where it's due, but I prefer not to be involved. On occasion she films me while I’m eating, or simply tagging along. I’ll see myself on her Instagram afterwards, and it pops up like a jumpscare: I might be no makeup on, making a strange expression or photographed mid-bite. It feels invasive.
She also expects me to record her at inconvenient times. Often I'm in conversation to someone else, or we're simply hanging out in the street. The dynamic feels like our bond has transformed into me serving as her unpaid videographer. She has the means to hire someone if she wanted high-quality content. Upon mentioning my unease about the situation, she brushed it off. I've been invited to a couple of industry functions, which were appreciated, but that doesn’t make up for all the energy I invest assisting her make content.
I appreciate that Marielle has helped me with my career in design, but I don’t want our connection to become just a ledger of favours. I don't believe she's insincere or dishonest, but at times I feel that if recording starts, we will begin acting in a way that presents a favorable image for her vlog.
She will say, “OK, look happy!” and film me smiling with someone. It’s so silly. I need her to understand that our decade-long friendship still has boundaries. I love spending time with her, but I also want to experience it without being recorded, altered, or posted for an audience. I am not a prop for her Instagram.
The Defence: The Content Creator's View
I want my friend to see that the creations we make together can get us a foot in the door.
I am passionate about creating videos. It's more than a pastime; it's integral to who I am. Producing content and sharing my life online enables me to show my personality and connect with people in new ways.
I don’t see myself as a professional creator yet, but it’s smart to make money from your interests. I admire people on TikTok who pull off that style of informal, self-made film-making.
Content creation is my interpretation of living actively: observing the details, sharing them with an audience that appreciates the craft behind it. I never intend to make my friend uneasy. Bringing her to industry events was my way of sharing opportunities, giving her a chance to experience exclusive moments that could benefit her professional path too. That isn't leverage, it's simply being pragmatic.
I’d still take her to such functions even if she refused to assist me, but I want her to see what the content we create together can achieve: a foot in the door. I know not everyone enjoys being on camera, but often unplanned moments is what makes content authentic. Appearing on video occasionally is an inherent aspect of being my companion. I would delete anything she asked, but she has never asked yet.
I don’t expect anyone to be my personal videographer, but friends help each other in small ways. My assumption was filming a short video here or there would be fun for Beth. Creativity thrives in collaboration, and having Beth around makes endeavors lively and pleasurable. I never force her to take part in anything, and I would never intentionally embarrass her. But filming together occasionally is part of how I record our time together.
I value Beth’s friendship profoundly and want to avoid making videos to drive a wedge between us. I am ready to find middle ground: like requesting permission before filming, and steering clear of shots that might make her uncomfortable.
This isn’t about control, it’s about expressing my perspective while still respecting hers. Clearly making content is not a replacement for real connection: it's merely part of how I live my life and I desire her to be involved in a way that’s enjoyable for each of us.
Outside Perspectives: Reader Opinions
Should Marielle stop recording herself and her friend when they are out together?
There’s nothing more excruciating than having a companion film you. I get that it’s Marielle’s passion, but I wouldn't ask friends come to my work. Perhaps she can find influencer friends to collaborate with. With the uncertain future of technology, personal relationships are the only thing we have – don’t waste them!
Liberty, 25
When pursuing something as a career, it's unfair to expect your friends for assistance repeatedly, even if they have done it before. While she enjoys shooting, that doesn’t mean all those around her is content. She must to honor Beth’s personal space.
Another reader, 26
She may enjoy producing videos and displaying her life publicly, but it’s not for everyone. It was kind she has helped her friend professionally, but she must to hear what Beth wants.
Emma, 27
It sounds like you care about each other, so cling to that and ensure it’s the priority in your friendship. Create some authentic experiences, where true emotions are preserved, not online archives. In fact, celebrities who seem to share their worlds actually have more secrecy than it appears.
One opinion, 53
She seems to be neither present nor authentic when she’s with Beth – she’s working. Both seem unsure as to what’s reasonable. The answer lies not in trying to change one another, but in each setting clear limits around what feels acceptable to them and seeing if there is an acceptable compromise.
A final view, 71
Your Turn to Be the Judge
Consider this question: has she been over-exposing their bond?